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👋  Welcome to NewProgrammatic Blog!
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Brand safe advertising cover
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  • 8 minute read
ProgrammaticBrand Safety

The importance of brand safety in digital advertising – brand-safe solutions.

  • byMagdalena Kukułka
  • 26th Aug 2021
Rapid changes swept over the world in 2020. Apart from the socio-economic consequences of the pandemic, the advertising…
NewProgramamtic blog header user privacy era
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  • 9 minute read
ProgrammaticCookies News

How to advertise in the user privacy era?

  • byMagdalena Kukułka
  • 17th Aug 2021
Browsing the Internet was a relatively private experience until the invention of cookies. Since then, the advertising industry…
NewProgramamtic blog header the future of advertising
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  • 11 minute read
@FEATUREDProgrammaticCookies News

What’s the future of programmatic advertising in a cookieless world?NEW 

  • byKinga Gawron
  • 13th Aug 2021
The future of programmatic advertising in a cookieless world is one of the hottest topics for brands and…
NewProgramamtic blog header cookieless advertising
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  • 9 minute read
@RECOMENDEDProgrammaticCookies News

Cookieless advertising for a cookieless world — new programmatic solutions.

  • byKinga Gawron
  • 28th Jul 2021
Being witness to major technological advancements taking place in the last couple of decades, the programmatic advertising industry…
NewProgrammatic blog header news on what's happening with cookies
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  • 11 minute read
@RECOMENDEDProgrammaticCookies News

What’s happening with browser cookies? Advertising industry in the face of third-party cookie phase-outs.

  • byMagdalena Kukułka
  • 26th Jul 2021
Browser cookies started as a means of streamlining the shopping experience. They allowed users to browse the shopping…
NewProgrammatic history of cookies
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  • 12 minute read
@RECOMENDEDCookies News

What are browser cookies? The history of cookies in digital advertising.

  • byMagdalena Kukułka
  • 23rd Jul 2021
The internet has come a long way since its humble beginnings in the 1960s. While the original purpose…

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