The Future of Advertising – The biggest changes coming to online marketing in 2022NEW
For years now the advertising industry has been changing towards a more data-centric approach. New internet technologies allowed…
How to advertise in the user privacy era?
Browsing the Internet was a relatively private experience until the invention of cookies. Since then, the advertising industry…
What’s the future of programmatic advertising in a cookieless world?NEW
The future of programmatic advertising in a cookieless world is one of the hottest topics for brands and…
Cookieless advertising for a cookieless world — new programmatic solutions.
Being witness to major technological advancements taking place in the last couple of decades, the programmatic advertising industry…
What’s happening with browser cookies? Advertising industry in the face of third-party cookie phase-outs.
Browser cookies started as a means of streamlining the shopping experience. They allowed users to browse the shopping…
What are browser cookies? The history of cookies in digital advertising.
The internet has come a long way since its humble beginnings in the 1960s. While the original purpose…