NewProgrammatic explained
NewProgrammatic lets you acquire customers through capitalizing on their intent. There are two ways your ad can be shown to the customer.
Before the search
Tiles
- Browsers, search engines and keyboard apps feature Tiles underneath the search bar for a quick access to your brand’s website.
- Upon clicking on your brand’s tile, the customer is redirected to your brand’s website
During the search
Search Autocomplete
- Keyboard apps suggest websites as soon as a customer starts typing the brand’s name or a generic keyword.
- Your brand’s ad pops up if there’s a keyword match, and auto-completes the search.
- Upon clicking on the suggested link, the customer ends up on your brand’s website.
Brand and generic keywords targeting
NewProgrammatic lets you create Branded Search or Generic Keyword Search campaigns depending on your needs.
Need more information?
User privacy and brand-safety by design.
NewProgrammatic works with top publishing partners (browsers, search engines, BNPL solutions, mobile apps & more) to ensure brand-safety and scalable performance.
Our in-house compliance team makes sure that the traffic comes from trusted sources. Additionally, as we put consumers’ privacy first, our formats do not collect any user data.
Example Reach
The platform
Bring Performance to Brand Advertising
NewProgrammatic lets you easily launch, track and optimize your campaigns in real time. All from one clean dashboard.
Advanced Targeting
Narrow down your target audience to country/region/city level, and filter by device, OS or browser.
Actionable Insights
Track your campaigns’ performance down to SubID level and optimize as you go.
Fast Campaign Setup
Get your ads online within a couple of minutes thanks to the powerful, yet simple UI.
Currently advertising with NewProgrammatic
